Prime Prometics, a pro-aging makeup brand, announces its partnership with National Breast Cancer Foundation, Inc. (NBCF) in time for Breast Cancer Awareness Month, as part of its ongoing commitment to support the survivor community and raise awareness about breast cancer.
āWe are deeply grateful to Prime Prometics for their generous product donation to NBCF for the second straight year. Our ability to support breast cancer patients will be greatly enhanced by this contribution. The donated products will be used in our HOPE Kits, which provide comfort and practical support for women undergoing treatment. As we work together, we empower countless women with the strength and confidence to embrace their beauty regardless of their breast cancer journey. We look forward to continuing this impactful partnership and growing our support to ensure no one navigates breast cancer alone,ā said Brooke Adams, NBCF Sr. Director, Charitable Giving & Strategic Partnerships.
Originally founded as a makeup line designed to counter the effects of chemotherapy for breast cancer patients, Prime Prometics has since evolved into a cosmetics brand for mature women. Today, the company not only advocates for breast cancer survivors but also champions the pro-aging movement in the beauty industry. Prime Prometics promotes and embraces the beauty inherent in aging gracefully, standing in stark contrast to the anti-aging trend that has long dominated the cosmetics industry.
“My father and brother are both oncologists and Iāve witnessed the battle with cancer from the sidelines since early childhood. Thanks to our customers, I’ve read countless testimonials about how our products help cancer patients cope with their new realities. This is why our team is fully committed to helping women worldwide. Our mission is to continue creating products that allow women to embrace their beauty, even after undergoing cancer treatments,” said CEO and founder of Prime Prometics, Kaspars Eglitis.
In 2022, Prime Prometics demonstrated its commitment to breast cancer awareness by donating more than $200,000 worth of products and funds to NBCF. This contribution helped support critical programs that provide early detection, education, and support services for women affected by breast cancer. This year, the company has raised its contribution five-fold by donating over $1 million in products to NBCF, helping assemble the foundation’s signature HOPE Kits. The continued partnership with NBCF underscores Prime Prometics’ pledge to empower women, lifting them up to feel valued and appreciated after enduring harsh medical treatments.
“We are honored to partner with National Breast Cancer Foundation through their iconic HOPE Kits. What drives us is the opportunity to make positive changes in society and to help ‘chemo warriors’ in need. Our goal is to reach and inspire as many women as possible. We advocate for unhurried, beautiful aging, as opposed to the anti-aging trend thatās become the norm these days. We want our wives, mothers, and grandmothers to feel cherished and valued, at every age,” added Kaspars Eglitis.
In addition to offering products for mature women and women recovering from chemotherapy, Prime Prometics educates the public, organizes community support, and promotes the pro-aging movement through its brand champions.
About National Breast Cancer Foundation, Inc.
Recognized as one of the leading breast cancer organizations in the world, National Breast Cancer Foundation (NBCF) is Helping Women NowĀ® by providing early detection, education and support services to those affected by breast cancer. A recipient of Charity Navigatorās highest 4-star rating for 18 years, NBCF provides support through their National Mammography Program, Patient Navigation, breast health education, and patient support programs. For more information, please visit https://www.nationalbreastcancer.org/
About Prime Prometics
Founded in 2020, Prime Prometics is one of the fastest-growing pro-aging e-commerce brands in the world. What started as a makeup line for chemotherapy patients now offers products to discerning customers in the US, Canada, and the UK. It has grown to a team of 20 e-commerce, marketing, and R&D experts and has built a global network of strategic manufacturing partners.
For more information: https://www.primeprometics.com/
Media Contact
National Breast Cancer Foundation
Ashley Miller
[email protected]