October 1, 2015 – Henley Enterprises, Inc., the largest franchisee of Valvoline Instant Oil ChangeSM is raising funds and increasing awareness for National Breast Cancer Foundation, Inc. (NBCF) Throughout the month of October a portion of the sales of pink wipers will be donated to NBCF. The wipers are available at over 200 participating Valvoline Instant Oil Change locations in 12 states.
Now in its fourth year, the campaign has raised more than $45,000 for NBCF.
“This campaign gives back to the communities in which we serve. The pink wipers are a highly visible product that many Americans can rally behind. The blades allow individuals who have been affected or know someone affected by breast cancer to show their support” states Don Smith, the founder and CEO of the Valvoline Instant Oil Change franchise.
The blades come in both traditional black with a small pink ribbon and in full pink color for those who wish to make a bolder statement. They fit 98% of cars, trucks, and SUVs manufactured after 2003.
Valvoline Instant Oil Change will be kicking off the month long campaign October 3rd with a ‘Pink Out Day’ including pink give-a-ways at participating locations. For more information and a location list visit www.VIOCPink.com, and follow the campaign with #PinkOilChange.
About Valvoline Instant Oil Change℠:
Valvoline, a brand of Ashland Inc. (NYSE: ASH), has been serving American motorists for more than 140 years. Valvoline Instant Oil Change℠ has approximately 900 locations throughout the United States, and is a leader in serving the quick-lube market.
About Henley Enterprises, Inc.:
Henley Enterprises, Inc. founded in 1989, is the largest Valvoline Instant Oil Change franchisee. They operate over 200 service centers across twelve states including: California, Delaware, Florida, Michigan, Massachusetts, Maryland, New Hampshire, New Jersey, Ohio, Pennsylvania, Rhode Island, and Virginia.
About National Breast Cancer Foundation, Inc.®:
Recognized as one of the leading breast cancer organizations in the world, the National Breast Cancer Foundation’s (NBCF) mission is to help women now by providing help and inspiring hope to those affected by breast cancer through early detection, education and support services. A recipient of Charity Navigator’s highest 4-star rating for eleven years, NBCF provides women Help for Today…Hope for Tomorrow® through its National Mammography Program, Beyond The Shock®, Early Detection Plan, and breast cancer research programs. For more information, please visit www.nbcf.org